Author Branding
Understanding the importance of author branding and how a virtual assistant can help manage consistency across every platform to increase reader recognition.
Understanding the importance of author branding and how a virtual assistant can help manage consistency across every platform to increase reader recognition.
Learn how to use the information from Phases I and II to start developing your brand strategy framework and creating your brand positioning statement.
Brand Development—Phase III (Brand Positioning) Read More »
Author BrandingDiscover everything you need to know about web development for small businesses and authors, from costs and methodologies to best practices and the design process.
Understanding Website Development for SMEs & Authors Read More »
Author Branding
Phase II of Brand Development involves Audience Analysis, which consists of four stages: target market analysis, market segmentation, ideal customer profiles, and buyer personas. While it may be time-consuming, conducting audience analysis is crucial in developing your company’s brand and is worth the effort.
Brand Development—Phase II (Audience Analysis) Read More »
Author Branding